Extraordinary Marketing
Our media plan is designed to drive awareness for the extraordinary properties our network represents. We have access to premier print advertisement publications and placements throughout the Pacific Northwest.
Our in-house design team offers a diverse range of property ad design formats from premium custom ads envisioned uniquely for a property to cost-effective cooperative ads leveraging our local Realogics Sotheby’s International Realty platform. A broad range of local media includes LUXE Magazine, Alaska Airlines Magazine, Luxury Homes Magazine, the Puget Sound Business Journal, Sea Magazine, Art & Home, and our own custom Collection Magazine.
MY CITY. YOUR NEIGHBORHOOD.
Realogics Sotheby’s International Realty (RSIR) offers local market insights while introducing top brokers and their extraordinary properties in the September edition of Seattle Magazine.
The latest edition of Seattle Magazine includes an extensive insert offering a timely look at year-over-year market performance in 16 key markets throughout the Puget Sound region. Boasting with enviable economic fundamentals, the Seattle metro area is among the nation’s fastest-growing residential markets, with most neighborhoods reaching or exceeding their prior peaks for median home prices. We are proud to keep the good company of leading resident experts who live and work in the neighborhoods they serve, while at the same time, benefiting from a global network like no other. So whether your next home is around the corner or around the world, we’re here to help.
THE COLLECTION
The Collection is a custom 100-page magazine produced exclusively by Realogics Sotheby’s International Realty that is designed for the connoisseurs of life. The magazine features extraordinary properties from sea to sky; lifestyle businesses, fine Sotheby’s jewels and editorial articles on the Pacific Northwest. Enjoy touring some of the most extraordinary homes around the Pacific Northwest; Bainbridge Island estates to luxurious Seattle penthouses, Mercer Island view homes and second home retreats in Sitka Alaska. Our collection is unlike any other.
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PUGET SOUND BUSINESS JOURNAL
Home of the Day is a unique opportunity to showcase your client’s property each month to over 340,000 affluent home buyers with a net worth over $2.4 million in the Seattle market. Live on site 24 hours a day/7 days a week for 30 days.
LUXE MAGAZINE
Luxe Interiors + Design Magazine™ is the uncompromised source for those with a passion for creating beautiful surroundings and living well. It is the influential go-to guide that leads readers to discover and acquire local and national resources for design, decorating, architecture and renovation. Average age of Luxe readers is 53 years of age with an average household income of over $125,000. 99% of Luxe readers have a household net worth of $2 million or greater. Luxe has 450,000 total national distributions with 400,000 guaranteed audited circulations.
SOCIAL MEDIA
Reaching more than 1 million people a year, Realogics Sotheby’s International Realty has developed the region’s most dynamic social network through media partnership, a distribution of top-producing brokers and by creating provocative content. Our ability to create and deploy social media campaigns with targeted hashtags connects us to a broad audience across a variety of relevant platforms such as Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+ and WeChat, among others.
SEA MAGAZINE
Sea Magazine has been around for over 106 years and has been the number one marine publication serving active affluent boaters from the Pacific Northwest including British Columbia and Alaska, clear down to Southern California and Baja California, Mexico. They own boats in the 40’ to 90’ range and have the money to spend.
- Circulation (20,000 subscribers in the PNW): 62,000
- Average Income: $309,000
- Net Worth: $4,637,980
- Took action on a product or service seen in Sea Magazine: 87.4%
- Own a Boat: 92.4% Boats per Household: 2.8
- Male Readership: 94.7%
- On all “Kenmore Air” flights & Terminals
- Included in Welcome Bags at Major Ports
- Extra distribution at Seattle Boats Shows
RESIDE
Access to many of the world’s wealthiest clientele is available through the pages of RESIDE magazine, the exclusive publication of the Sotheby’s International Realty network. Recently awarded the coveted Hermes Platinum Award, which recognizes outstanding design and editorial creative excellence, RESIDE includes The Gallery, a property section designed to showcase our network’s homes to an audience of over 100,000 wealthy and accomplished readers. RESIDE is also distributed with the Sotheby’s at Auction magazine granting us exclusive reach to the clandestine Sotheby’s Auction House client base.
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GEEKWIRE
A media partnership with GeekWire, a fast-growing and broadly followed website that has become a daily news source and events podium for the high-tech industry in the Pacific Northwest and beyond. The dynamic platform will showcase properties, highlight market trends and feature real estate sponsors. A real time voting tool puts consumers in the driver’s seat to select the current “Geek Home of the Week” as more than 1 million unique visitors per month visit the website and 25,000 active subscribers digest the daily newsletter and are presented with the region’s most extraordinary properties.
425 MAGAZINE
Exclusive. That’s what 425 magazine is. And with that exclusivity comes a market share and readership unlike any other. No other magazine can reach, inform, entertain, enlighten and influence the way 425 magazine does. 425 has a strong and loyal readership, made up of affluent, influential consumers making 425 a priority market.
- Average HHI: $386,372
- College Education: 96%
- Hotel Distribution: 5,060
- Circulation: 133,020
- Digital Media: 12,636
- Median Net Worth: $1,848,344
ALASKA AIRLINES MAGAZINE
Alaska Airlines Magazine focuses on the people and places of the Alaska Airlines route system, exploring the issues, trends and events that shape these regions. On board Alaska Airlines, the average reader is 49 years of age with an average household income of $103,000 annually. Research shows that Alaska Airlines has a 61% readership, with an average 935,260 monthly readers. The average number of passengers boarding Alaska Airlines per month is estimated at 1,533,213.
LUXURY HOME MAGAZINE
Luxury Home Magazine is the leader in the market specific presentation of luxury homes and the luxury lifestyle. The publication is an oversized Coffee Table Magazine featuring beautiful photography of exceptional homes with an easy to read layout. Utilizing the most effective methods of targeted delivery to the wealthiest and most affluent buyers and sellers of luxury real estate, Luxury Home Magazine is devoted to providing the highest quality of homes, goods and services available to readers. Luxury Home Magazine, the definitive publication for luxury real estate.
- 27,000+ magazines are printed each and every issue. (Luxury Home Magazine is printed 6x a year, bi-monthly).
- 80,000+ readers each and every issue.
- 18,000+ magazines are direct mailed to the area’s most influential residents including professional athletes, celebrities, CEO’s, dignitaries, and into targeted households that meet the appropriate criteria.